something that has become part and parcel of using the internet — but in
Windows? If you’ve updated to build 10565 of Windows 10, you’re in for
something of a surprise: the Start menu is now being used to display
ads.
We’re not talking about ads for Viagra, porn, or
anything like that, but ads for apps. Of course, Microsoft is not
describing them as ads; ‘Suggested apps’ has a much more approachable
and fluffy feel to it. Maybe. This is a ‘feature’ that’s currently only
being shown to Windows Insiders, but it could spread to everyone else.
Will it be well-received?
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